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17-Oct-2018 14:13

The giclee-- also known as an inkjet or digital print-- offers artists boatloads of new ways to make and sell art at reasonable prices, but seeing as digital printing hasn't been around all that long, the evolution of the medium is still in progress, and the market for giclee limited edition prints and other forms of digital art is still relatively disorganized.

In addition, digital prints are not all that well understood by your average everyday art buyer, so in the interest of clarity, perhaps a few guidelines and ground rules are in order.

Even though the terms giclee, digital print, and inkjet print all mean the same thing and can be used interchangeably (and will be in this article), artists, publishers and galleries currently represent digital art in so many different ways that unless you know your terminology, printing processes and what questions to ask, figuring out what you're looking at can often be confusing.

And when potential buyers get confused, especially if whatever they're looking at is priced more expensively than less, they tend not to buy.

‘That Day’ spans over three decades’ worth of photographs taken by Laura Wilson during her extensive explorations around America.

The exhibition includes photographs of the Hutterites, a group of hermetic people established in 1870s America and Canada, whose beliefs are strongly against photography.

Wilson made many trips to their colonies over the years and was finally granted permission to take photographs of them in black-and-white.

It does matter sometimes to people who are not art savvy and think that if there isn't a signature on the front the work is somehow suspect.

Or they need an explanation why it's not on the front."Finally there's the issue of watermarking an image to prevent cyber misuse.

‘That Day’ spans over three decades’ worth of photographs taken by Laura Wilson during her extensive explorations around America.

The exhibition includes photographs of the Hutterites, a group of hermetic people established in 1870s America and Canada, whose beliefs are strongly against photography.

Wilson made many trips to their colonies over the years and was finally granted permission to take photographs of them in black-and-white.

It does matter sometimes to people who are not art savvy and think that if there isn't a signature on the front the work is somehow suspect.

Or they need an explanation why it's not on the front."Finally there's the issue of watermarking an image to prevent cyber misuse.

Picasso—whose has probably the most widely identified artist signature in the world—might have disagreed, and there are others, including some early Rymans with the name so large it’s part of the composition, but I’m with Wood on this.